Introducing...The IRC (Our New Ads) |
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June 20th, 2007 - 09:06AM |
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The IRC Here's a look at the IRC's new ad campaign, debuting today -- World Refugee Day -- in New York and Chicago. The ads will appear on subways, buses and cabs in the two cities for 6-8 weeks. With headlines like “If you thought escaping the rat race was hard, try escaping a war zone,” “What if you were catching this train to avoid being killed instead of to avoid being late,” and “For you it’s a logo, for refugees it’s a new life,” the ads capture the plight of the refugee and the core goal of the IRC -- helping refugees move from harm to home. If you catch one of the ads, why not snap a photo and post it to our Flickr group? (Flickr even lets you map the location!) Posted By: theirc | How to Help Permalink |
